If it was convenient to keep your bookmarks and address book on the Web, why wasn't it more popular? Because it was slow. Anytime one changed any item, the whole page would be reloaded twice: first to display the dialog with item properties and then to reflect the change. It was long and tedious if you had more than a handful of items.

Now it is as quick and easy to keeps records on Favormark page as on a computer!

• When you click a button, the dialog appears immediately, just as if you were running some program on your computer
• When you add or modify an item, the page does not reload but reflects the change instantly, as if you simply moved a file on your desktop

After a while, you'll forget that Favormark is a web site. It feels as it never did on the Web!